The sun shone and the champagne fizzed as Marketing Week and Adobe hosted their Sunset Drinks on the roof terrace of the Radisson Blu hotel on June 16 2014. Can you spot yourself or your colleagues enjoying the sunshine (and networking, of course)?
The Jamie Oliver group is looking for “four or five” brands with global presence to underpin its partnership strategy and be “part of the family”.
Marc Jacobs is using real people plucked from its Instagram and Twitter fanbase to front its global advertising campaign.
The Festival of Marketing, created by the teams at Marketing Week, Econsultancy, Creative Review and Design Week, has taken the award for Event Of The Year at the 2014 PPA Awards.
Supporting The Marketing Society and Stand Up to Cancer, the charity event has raised £910k since its inception in 2016.
We arm you with all the numbers you need to tackle the week ahead.
In the first of a new series looking at brand-building best practice in B2B, we speak to CMOs at companies including KPMG, QuickBooks and RS Group about brand diagnosis and positioning.
CMOs from Channel 4, Chelsea Football Club and Octopus Energy discuss the trends impacting marketing’s top job, from reputational control to growth and tenure.
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