Give us your opinion on which brand has been the stand-out performer in 2015 – an inspirational organisation, capable of showing the power of marketing to the wider business community.
Senior marketers from brands including Tesco, Ryanair, Barclaycard and Nissan will be judging this year’s Masters of Marketing awards, held as part of the Festival of Marketing on 11 and 12 November.
As Cannes comes to a close, we spoke to Unilever about its media review and Nissan about why cars are sexy again.
Why the IPA’s next challenge is improving diversity and the latest from the Cannes Lions festival.
Twitter excited about video, P&G and Dell talked creativity while Coca-Cola discussed why brands only do well by doing good.
From Spotify deciding what it will be when it grows up to how Unilever and Vice are using content to deliver relevant marketing to consumers, here’s the three big trends to come out of Cannes day 2.
Cannes 2015: Featuring Volvo, Mars and Heineken programmatic, here’s the top takeaways from day one at The Cannes Lions Festival of Creativity.
Russell Parsons has been named editor of Marketing Week.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.
Marketers mull over real-time, programmatic trading, agile consumers, TV and brand truth at the annual festival.
Welcome to The Marketing Week, your guide to the good, the bad and the ugly in the marketing industry over the last seven days.