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Why Patagonia sees its ecommerce site as a ‘force for good’
Urging marketers to be “catalysts for change” in the climate crisis, Patagonia is using its ecommerce site to connect their “hard to reach” skills with non-profit organisations in need of support.
With the climate crisis continuing to escalate despite countless warnings from scientists, Patagonia is calling on marketers to take matters into their own hands by volunteering for the good of activist non-profit organisations (NGOs).
