Revolut is in the process of hiring 45 marketers and sees the expansion of its marketing team as a key element in its bid to become market leader.
Financial platform Revolut has a clear objective: to be the global market leader among financial ‘super apps’. Recently-appointed vice-president of growth Antoine Le Nel is equally clear about how that can be achieved.
When it comes to hiring, skills are less important. Instead focus on mindset, character, attitude and a ‘batteries included’ mentality that means they are up for the challenge and able to get things done.
Tom Wallis joined Gousto when it was a relatively unknown brand and established a marketing team from the ground up that has grown and evolved as the business has expanded.
As part of a shakeup to its senior leadership team, GSK has promoted two of its marketers to the top level of its business in Great Britain and Ireland.
Supporting The Marketing Society and Stand Up to Cancer, the charity event has raised £910k since its inception in 2016.
We arm you with all the numbers you need to tackle the week ahead.
In the first of a new series looking at brand-building best practice in B2B, we speak to CMOs at companies including KPMG, QuickBooks and RS Group about brand diagnosis and positioning.
CMOs from Channel 4, Chelsea Football Club and Octopus Energy discuss the trends impacting marketing’s top job, from reputational control to growth and tenure.